Cincinnati Bengals logo history
The Cincinnati Bengals introduced the striped B as their primary logo in 2004. It combines an orange capital letter with black tiger stripes, keeping the animal identity in a compact word-initial mark. Cincinnati also uses tiger-head and leaping-tiger emblems.
Current Cincinnati Bengals logo vs. the old logo
New
Old
The old tiger-head mark comes from the 1997-era identity. It uses a complete face, with white cheeks, pointed teeth and black stripes around the eyes. Cincinnati’s 2004 announcement made the B primary while retaining the tiger head and leaping tiger in secondary roles.
What does the Bengals B logo mean?
The B stands for Bengals, while its stripes carry the tiger motif into the letter. The orange fill and black stripes give the letter its tiger appearance. Tiger stripes also cover Cincinnati’s helmets.
When did the Cincinnati Bengals start playing?
The Bengals began play in 1968 in the AFL under founder and coach Paul Brown, then joined the NFL in 1970. The franchise’s earlier identities included a helmet wordmark and tiger illustrations. The striped B belongs to the era beginning in 2004, decades after the team’s founding.
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